I’m Sofía, but most people call me Sofi.

I am a Senior Product Designer with over 10 years of experience working across different industries and digital products. My career includes roles at ING Bank, Santander Bank, Ryanair, and Returnly (by Affirm); I am currently working at Jobandtalent.

I’m passionate about creating digital products and solving complex design problems. There is nothing more rewarding than designing a product that allows users to accomplish their goals seamlessly while enjoying the experience. Nowadays, I am integrating AI into my workflow more than ever. My favourite AI toolkit includes Gemini, Claude Cowork, Codex, Lovable, and V0.

On a personal note, I have a baby girl named Clara, who has become the main engine that fuels me every day. I used to have hobbies like cooking, illustrating and travelling, but since she was born, she has happily taken all my time outside work, and to be honest, I wouldn’t have it any other way.